《商用LED全彩屏市場待需挖掘》過去十年間，中國商用LED全彩屏市場取得了高速蓬勃的發展，隨著應用范圍的不斷拓寬，全球商用LED全彩屏市場發展步入了快車道，中國商用LED全彩屏市場(chang)(chang)(chang)(chang)(chang)也(ye)(ye)展(zhan)(zhan)現(xian)出了巨(ju)大(da)(da)的(de)(de)(de)(de)發展(zhan)(zhan)潛力(li)。相關資料(liao)顯示(shi)：2016年商(shang)(shang)(shang)(shang)用(yong)(yong)(yong)LED全彩(cai)(cai)(cai)(cai)(cai)屏(ping)(ping)(ping)(ping)的(de)(de)(de)(de)市場(chang)(chang)(chang)(chang)(chang)規模已經直逼400億，未來(lai)(lai)(lai)將更(geng)加(jia)可觀。首先，商(shang)(shang)(shang)(shang)用(yong)(yong)(yong)LED全彩(cai)(cai)(cai)(cai)(cai)屏(ping)(ping)(ping)(ping)市場(chang)(chang)(chang)(chang)(chang)雖是(shi)(shi)一(yi)塊具有(you)(you)(you)千億級市場(chang)(chang)(chang)(chang)(chang)潛力(li)的(de)(de)(de)(de)“蛋糕”，但同樣也(ye)(ye)意味著群“狼(lang)”環視，不提(ti)商(shang)(shang)(shang)(shang)用(yong)(yong)(yong)LED全彩(cai)(cai)(cai)(cai)(cai)屏(ping)(ping)(ping)(ping)屏(ping)(ping)(ping)(ping)領(ling)(ling)域(yu)一(yi)直以(yi)(yi)(yi)來(lai)(lai)(lai)的(de)(de)(de)(de)“老大(da)(da)哥(ge)”——商(shang)(shang)(shang)(shang)用(yong)(yong)(yong)電視和平板(ban)(ban)拼接(jie)暫時(shi)(shi)江山(shan)尚(shang)穩，單單電子(zi)(zi)白板(ban)(ban)和激(ji)光投(tou)影火力(li)全開(kai)似猛增，就(jiu)讓(rang)小(xiao)間(jian)(jian)距(ju)LED的(de)(de)(de)(de)發展(zhan)(zhan)倍感壓力(li)。商(shang)(shang)(shang)(shang)用(yong)(yong)(yong)LED全彩(cai)(cai)(cai)(cai)(cai)屏(ping)(ping)(ping)(ping)應(ying)用(yong)(yong)(yong)場(chang)(chang)(chang)(chang)(chang)景(jing)一(yi)般來(lai)(lai)(lai)講(jiang)主要(yao)(yao)(yao)是(shi)(shi)在(zai)(zai)(zai)室(shi)(shi)(shi)內(nei)(nei)或者半戶(hu)外環境，尤其廣(guang)(guang)告機、數字標牌(pai)、室(shi)(shi)(shi)內(nei)(nei)監控等(deng)多(duo)個商(shang)(shang)(shang)(shang)用(yong)(yong)(yong)LED全彩(cai)(cai)(cai)(cai)(cai)屏(ping)(ping)(ping)(ping)領(ling)(ling)域(yu)為重(zhong)，我們(men)也(ye)(ye)可以(yi)(yi)(yi)看出此前(qian)(qian)的(de)(de)(de)(de)商(shang)(shang)(shang)(shang)用(yong)(yong)(yong)市場(chang)(chang)(chang)(chang)(chang)份額(e)(e)基本上(shang)被LCD屏(ping)(ping)(ping)(ping)和DLP拼接(jie)屏(ping)(ping)(ping)(ping)為主，然(ran)而隨著LED小(xiao)間(jian)(jian)距(ju)產(chan)(chan)品(pin)(pin)(pin)(pin)(pin)(pin)(pin)(pin)的(de)(de)(de)(de)快速成熟發展(zhan)(zhan)，LED全彩(cai)(cai)(cai)(cai)(cai)屏(ping)(ping)(ping)(ping)產(chan)(chan)品(pin)(pin)(pin)(pin)(pin)(pin)(pin)(pin)所(suo)占份額(e)(e)也(ye)(ye)開(kai)始(shi)在(zai)(zai)(zai)這(zhe)個巨(ju)大(da)(da)潛力(li)的(de)(de)(de)(de)市場(chang)(chang)(chang)(chang)(chang)逐漸上(shang)升(sheng)。從上(shang)面(mian)可以(yi)(yi)(yi)看出：目前(qian)(qian)雖然(ran)小(xiao)間(jian)(jian)距(ju)產(chan)(chan)品(pin)(pin)(pin)(pin)(pin)(pin)(pin)(pin)的(de)(de)(de)(de)市場(chang)(chang)(chang)(chang)(chang)銷(xiao)售額(e)(e)在(zai)(zai)(zai)不斷上(shang)升(sheng)，但市場(chang)(chang)(chang)(chang)(chang)銷(xiao)售額(e)(e)遠(yuan)遠(yuan)落后與電子(zi)(zi)白板(ban)(ban)，而同比增速情況也(ye)(ye)明顯比不過激(ji)光投(tou)影。尤其是(shi)(shi)2016年以(yi)(yi)(yi)來(lai)(lai)(lai)，LED全彩(cai)(cai)(cai)(cai)(cai)屏(ping)(ping)(ping)(ping)行(xing)(xing)業(ye)經歷(li)產(chan)(chan)品(pin)(pin)(pin)(pin)(pin)(pin)(pin)(pin)同質化越來(lai)(lai)(lai)越嚴重(zhong)的(de)(de)(de)(de)多(duo)重(zhong)考驗，產(chan)(chan)品(pin)(pin)(pin)(pin)(pin)(pin)(pin)(pin)開(kai)始(shi)朝著細分方向(xiang)發展(zhan)(zhan)，加(jia)上(shang)越來(lai)(lai)(lai)越成熟的(de)(de)(de)(de)小(xiao)間(jian)(jian)距(ju)技術(shu)，更(geng)是(shi)(shi)讓(rang)LED顯示(shi)產(chan)(chan)品(pin)(pin)(pin)(pin)(pin)(pin)(pin)(pin)開(kai)始(shi)在(zai)(zai)(zai)廣(guang)(guang)告機、數字標牌(pai)、室(shi)(shi)(shi)內(nei)(nei)監控等(deng)主要(yao)(yao)(yao)商(shang)(shang)(shang)(shang)用(yong)(yong)(yong)LED全彩(cai)(cai)(cai)(cai)(cai)屏(ping)(ping)(ping)(ping)領(ling)(ling)域(yu)嶄露頭(tou)角(jiao)。然(ran)而，小(xiao)間(jian)(jian)距(ju)LED在(zai)(zai)(zai)商(shang)(shang)(shang)(shang)用(yong)(yong)(yong)LED全彩(cai)(cai)(cai)(cai)(cai)屏(ping)(ping)(ping)(ping)市場(chang)(chang)(chang)(chang)(chang)的(de)(de)(de)(de)發展(zhan)(zhan)也(ye)(ye)不是(shi)(shi)一(yi)帆風順(shun)的(de)(de)(de)(de)，其次，商(shang)(shang)(shang)(shang)用(yong)(yong)(yong)市場(chang)(chang)(chang)(chang)(chang)相對(dui)(dui)(dui)來(lai)(lai)(lai)講(jiang)是(shi)(shi)更(geng)偏(pian)向(xiang)于(yu)所(suo)有(you)(you)(you)大(da)(da)眾的(de)(de)(de)(de)，由此品(pin)(pin)(pin)(pin)(pin)(pin)(pin)(pin)牌(pai)效應(ying)更(geng)為重(zhong)要(yao)(yao)(yao)。然(ran)而當(dang)前(qian)(qian)行(xing)(xing)業(ye)小(xiao)間(jian)(jian)距(ju)LED產(chan)(chan)品(pin)(pin)(pin)(pin)(pin)(pin)(pin)(pin)的(de)(de)(de)(de)品(pin)(pin)(pin)(pin)(pin)(pin)(pin)(pin)牌(pai)集中度(du)不高，不僅繁多(duo)而且魚龍混雜，而相對(dui)(dui)(dui)來(lai)(lai)(lai)講(jiang)，LED顯示(shi)行(xing)(xing)業(ye)目前(qian)(qian)仍處于(yu)一(yi)個行(xing)(xing)業(ye)品(pin)(pin)(pin)(pin)(pin)(pin)(pin)(pin)牌(pai)的(de)(de)(de)(de)“圈(quan)子(zi)(zi)”，很(hen)多(duo)品(pin)(pin)(pin)(pin)(pin)(pin)(pin)(pin)牌(pai)的(de)(de)(de)(de)知(zhi)名度(du)都只是(shi)(shi)局限(xian)在(zai)(zai)(zai)行(xing)(xing)業(ye)圈(quan)子(zi)(zi)內(nei)(nei)，因此面(mian)對(dui)(dui)(dui)商(shang)(shang)(shang)(shang)用(yong)(yong)(yong)市場(chang)(chang)(chang)(chang)(chang)，加(jia)緊品(pin)(pin)(pin)(pin)(pin)(pin)(pin)(pin)牌(pai)建設，打(da)造(zao)“大(da)(da)眾品(pin)(pin)(pin)(pin)(pin)(pin)(pin)(pin)牌(pai)”尤為重(zhong)要(yao)(yao)(yao)，目前(qian)(qian)行(xing)(xing)業(ye)已經有(you)(you)(you)屏(ping)(ping)(ping)(ping)企在(zai)(zai)(zai)著手“大(da)(da)眾品(pin)(pin)(pin)(pin)(pin)(pin)(pin)(pin)牌(pai)”的(de)(de)(de)(de)建設了。隨著互(hu)聯網(wang)+、大(da)(da)數據時(shi)(shi)代(dai)的(de)(de)(de)(de)不斷推進，當(dang)前(qian)(qian)商(shang)(shang)(shang)(shang)用(yong)(yong)(yong)LED全彩(cai)(cai)(cai)(cai)(cai)屏(ping)(ping)(ping)(ping)行(xing)(xing)業(ye)也(ye)(ye)正經歷(li)著以(yi)(yi)(yi)終(zhong)端為王(wang)到(dao)以(yi)(yi)(yi)應(ying)用(yong)(yong)(yong)為王(wang)的(de)(de)(de)(de)市場(chang)(chang)(chang)(chang)(chang)價值(zhi)的(de)(de)(de)(de)變遷，未來(lai)(lai)(lai)LED屏(ping)(ping)(ping)(ping)企想(xiang)要(yao)(yao)(yao)在(zai)(zai)(zai)商(shang)(shang)(shang)(shang)用(yong)(yong)(yong)LED全彩(cai)(cai)(cai)(cai)(cai)屏(ping)(ping)(ping)(ping)市場(chang)(chang)(chang)(chang)(chang)有(you)(you)(you)所(suo)發展(zhan)(zhan)，單靠小(xiao)間(jian)(jian)距(ju)產(chan)(chan)品(pin)(pin)(pin)(pin)(pin)(pin)(pin)(pin)來(lai)(lai)(lai)單打(da)獨(du)斗是(shi)(shi)不夠的(de)(de)(de)(de)，多(duo)種產(chan)(chan)品(pin)(pin)(pin)(pin)(pin)(pin)(pin)(pin)線打(da)配(pei)合以(yi)(yi)(yi)及具有(you)(you)(you)創新和強大(da)(da)競(jing)爭(zheng)力(li)的(de)(de)(de)(de)方案(an)，有(you)(you)(you)(產(chan)(chan))品(pin)(pin)(pin)(pin)(pin)(pin)(pin)(pin)，重(zhong)(品(pin)(pin)(pin)(pin)(pin)(pin)(pin)(pin))牌(pai)。同時(shi)(shi)注重(zhong)構筑良性(xing)生(sheng)態和平臺(tai)才是(shi)(shi)好(hao)的(de)(de)(de)(de)發展(zhan)(zhan)方向(xiang)。最后，LED全彩(cai)(cai)(cai)(cai)(cai)屏(ping)(ping)(ping)(ping)行(xing)(xing)業(ye)內(nei)(nei)對(dui)(dui)(dui)于(yu)商(shang)(shang)(shang)(shang)用(yong)(yong)(yong)LED全彩(cai)(cai)(cai)(cai)(cai)屏(ping)(ping)(ping)(ping)的(de)(de)(de)(de)具體認(ren)知(zhi)還尚(shang)未豐滿，更(geng)不要(yao)(yao)(yao)說(shuo)專業(ye)化的(de)(de)(de)(de)商(shang)(shang)(shang)(shang)用(yong)(yong)(yong)產(chan)(chan)品(pin)(pin)(pin)(pin)(pin)(pin)(pin)(pin)。LED全彩(cai)(cai)(cai)(cai)(cai)屏(ping)(ping)(ping)(ping)企業(ye)應(ying)該(gai)重(zhong)視商(shang)(shang)(shang)(shang)用(yong)(yong)(yong)LED全彩(cai)(cai)(cai)(cai)(cai)屏(ping)(ping)(ping)(ping)這(zhe)一(yi)領(ling)(ling)域(yu)，可以(yi)(yi)(yi)為商(shang)(shang)(shang)(shang)用(yong)(yong)(yong)時(shi)(shi)尚(shang)打(da)造(zao)專業(ye)的(de)(de)(de)(de)顯示(shi)產(chan)(chan)品(pin)(pin)(pin)(pin)(pin)(pin)(pin)(pin)。從行(xing)(xing)業(ye)整體情況來(lai)(lai)(lai)看，加(jia)強對(dui)(dui)(dui)商(shang)(shang)(shang)(shang)用(yong)(yong)(yong)LED全彩(cai)(cai)(cai)(cai)(cai)屏(ping)(ping)(ping)(ping)產(chan)(chan)品(pin)(pin)(pin)(pin)(pin)(pin)(pin)(pin)以(yi)(yi)(yi)及市場(chang)(chang)(chang)(chang)(chang)的(de)(de)(de)(de)專業(ye)認(ren)知(zhi)仍是(shi)(shi)相當(dang)重(zhong)要(yao)(yao)(yao)。